Description:

Since 1977, Vitamin World has delivered high-performance supplements rooted in science, trusted by consumers, and ready for retail success. With 200+ custom-formulations, we offer targeted, trend-aligned products designed to meet today’s most in-demand wellness goals. Below are highlights of our top-performers, new launches, and key growth drivers:

Ultra360 Multivitamins: 8 SKUs

Our flagship line delivers full-spectrum support for energy, immunity, bone health, and overall wellness. Each formula is tailored by gender and life stage, with clinical dosing and essential micronutrients.

Men’s Ultra 360 Multi (4 SKUs): One Daily, 50+, Max, and Sport

Women’s Ultra 360 Multi (4 SKUs): One Daily, 50+, MAX, and Sport

Condition-Specific Support

Targeted supplements formulated to address key wellness concerns.

Brain Health: 5 SKUs

NeuroClear™ Gold+: A potent nootropic blend of phosphatidylserine, phosphatidylcholine, DHA, and ginkgo biloba

NeuroClear™ Mood Up Stress Down: With HTPurify™ (5-HTP), L-tryptophan, valerian, and magnesium

Men’s Health: 10 SKUs

Advanced Prostate Formula: With saw palmetto, pumpkin seed oil, and zinc

Testosterone Support: With clinically studied Testofen®, fenugreek, and DHEA

Ashwagandha 500mg & Gummies: Supports mood, energy, and stress response

Digestive Health: 10 SKUs

ProBio Boost Probiotic 16: 16 clinically studied strains for gut and immune support

Maximum Strength Digestive Enzymes: Blend of 13 potent digestive enzymes

Gummy Probiotics: A delicious way support gut health

Heart Health: 8 SKUs

CoQ10 200mg: Supports cardiovascular function and cellular energy

Triple Strength Omega-3 Fish Oil: A powerful blend of EPA & DHA for heart and brain health

Triple Omega 3-6-9: Comprehensive fatty acid support

Turmeric Curcumin 1000mg: 900mg of turmeric + 100mg standardized curcumin

GLP-1 Support & Weight Management: 24 SKUs

ReducoSlim – NEW: Powered by Reducose® to support healthy carb metabolism and insulin response, this advanced formula also features white kidney bean, alpha-lipoic acid, apple polyphenols, chromium, and cinnamon bark

Lipoleptin CLA 1500mg: 2,580mg CLA from plants, with premium isomer blend to support fat metabolism and lean muscle retention.

Joint Health: 14 SKUs

Double Strength Joint Mover: Double strength formula with boswellia, glucosamine, MSM, chondroitin, and collagen

Triple Strength Joint Mover: Same formula at higher potency

Premium Joint Mover–NEW: With ApresFlex® boswellia, glucosamine, calcium fructoborate, chondroitin, MSM, and sodium hyaluronate

Beauty & Skincare: 9 SKUs

Crystal Clear Fish Collagen: 10,000mg small-molecule collagen in a pack of 10 liquid shots

Marine Collagen Peptides: With hyaluronic acid, vitamin C, and collagen from freshwater fish

Hair Growth Complex– NEW: Features Lustriva® plus collagen and saw palmetto for DHT balance

Retinol Cream: With active vitamin A to support collagen production and reduce fine lines

Precision Engineering (Sports Formulas): 22 SKUs

100% Whey Isolate Protein: 25g of protein + 5.5g BCAAs per serving–Informed Sport certified

Full Strength Creatine: 5g ultra-pure creatine monohydrate to support explosive performance 

Fireball Inferno CLA: A potent pre-workout with Lipoleptin™ CLA, green tea, guarana & more

Promotions & Marketing Support

Vitamin World invests in building brand awareness and provides tailored support to help retail partners succeed. Our programs are designed to drive in-store traffic, accelerate adoption, and ensure a successful launch.

We offer:

Collaborative launch strategies to support onboarding and early sell-through

Custom marketing toolkits and in-store merchandising support

Retail-ready shippers and high-velocity promotional offers

Digital support: email, paid social, influencer campaigns, and Amazon ads

Educational assets to train staff and support consumer engagement

From sourcing to shelf, we’re committed to clean, high-quality supplements – and to helping our retail partners succeed in today’s fast-moving wellness market.